ISSE Long Beach 2013 did not disappoint. Kline’s expert team canvassed the show, spotting the latest trends, engaging with clients, and advancing our newest data initiative in collaboration with the Professional Beauty Association (details to be announced soon!).Continue reading
The second weekend of October in England was all about the latest, most advanced, and most exciting trends igniting the beauty industry for professional hair, skin care, and nails. The cachet of exhibitors at both Salon International 2012 in London and Professional Beauty North 2012 in Manchester, including Kerastraight, Kevin Murphy, Goldwell, Keune, Macadamia Natural Oil, China Glaze, Essie, CND, Fake Bake, Dermalogica, Jessica, Sienna X, NYX, Lauren’s Way, and Elemis, suggested that marketers see consumers as forgoing austerity and – while still value-driven – are significantly preferring quality and results over quantity and cost.Continue reading
Growth in the global salon hair care market is being driven by the Asia and Latin America regions. Whereas Western Europe and the United States are diligently exploring novel marketing strategies to stimulate sales, the emerging markets are blooming. Consequently, we shall take a closer look and reveal early findings concerning these markets.
Asia: India and China – two giants showing different dynamics of professional hair care… Continue reading
BEAUTY INTERNATIONAL in Dusseldorf – a leading fair for professional cosmetics – provided opportunity for many professionals in the beauty industry to get together and showcase their products, share thoughts, and see the new trends for 2011. Continue reading