Professional Hair Care

Steps Toward a Sustainable Salon Industry in Europe

Last week, we had the pleasure of attending an exciting event—Hairdressers Ahead, a European congress by Coiffure EU—that raised awareness about the importance and benefits of “going green” in the salon environment. Although the topic of waste and environment is highly discussed in various industries, it’s still in the nascent stage in the salon hair care industry in Europe.  A political officer from the EU Commission discussed the steps that are being taken on the government level to minimize waste in the industry, including the development of a real market for green products and minimizing greenwashing.Continue reading

Green and Multimedia Blend at Cosmoprof Bologna

Cosmoprof Worldwide Bologna 2019, once again, did not disappoint its expected 260,000 visitors from around the world. As always, the hair care industry was in the spotlight. Exhibitors, spread across six halls, had the chance to represent their brands with unique booth designs, new product launches, live shows, and much more. Aside from a few exceptions, manufacturing companies did not have on-the-spot sales, keeping the event focused on business aspects rather than turning it into a shopping event.Continue reading