Market Research > Consumer Products > Beauty Devices: Global Market Analysis and Opportunities

Market Research Reports: Beauty Devices

Beauty Devices: Global Market Analysis and Opportunities

Base Year: 2011
Published: July 2011
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Base Year: 2012
Published: March 2013
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Description
Regional Coverage: China, Europe, Japan, South Korea, United States
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DESCRIPTION
Kline & Company offers expanded coverage of our highly successful premier edition in 2011 on the dynamic market for at home skin care devices. This report focuses on key sales figures, trends, and business opportunities and answer questions including:
- What type of devices are popular in the market in 2012?
- Which types of devices register the most dramatic gains?
- Are there certain retail outlets that are havens for these products?
- Have price points come down as the market becomes more saturated?
- Who are the more innovative powerhouses developing this technology behind many of the brands/companies?
- What are the key countries in Asia and Europe for market sales?
Now with expanded coverage to Europe, China, Japan, and South Korea!
Contents

Introduction

Market Overview
This chapter provides an overview of key market statistics and trends, including:

Brand Profiles
Detailed profiles are provided for approximately 15 of the leading beauty marketers and their brands, as listed in Table 1 below. The following information is provided:

Table 1: Brands Profiled
China	Europe	Japan	South Korea	United States
DEESS	Baby Bliss	Clarisonic	AmorePacific	ANSR
Galvanic Spa	Galvanic Spa	Ke-Non	Doctoray	Baby Quasar
Goodwind	iLight	No!No!	Dr. SYS	BelleCore
Olay	iPulse	Miss Arrivo	Galvanic Spa	Clarisonic
Silk'n	Lumea	NuSkin	Lotts	Claro
SKG	Me My Elos	Panasonic	No!No!	Crystalift
Talika	No!No!	ReFa	Silk'n	DDF
Twinbird	ReAura	Silk'N	TRIA	Galvanic Spa
Yuoxo	Rio	TRIA		LightStim
	Silk'n	Twinbird		Neutrogena
	Sqoom			No!No!
	Tanda			NuFace
	TRIA			Olay
	Wellbox			Omnilux
				PaloVia
				Pretika
				Silk'n
				Tanda
				TRIA
				WrinkleMD
				Zeno

Scope
Kline is uniquely qualified in our ability to leverage the skills and synergies of our Professional Skin Care and Cosmetics & Toiletries reports into this new related market. We provide information on this hard-to-track consumer market. The report examines the non-invasive forms of at-home skin care that mimic results that were once only achieved in doctor’s offices and spas.

This report does not include implements, hair appliances, or waxing equipment. Devices and appliances used by physicians and aestheticians in professional outlets are also excluded. All devices analyzed in the report are power-operated.
The following at-home skin care devices are covered:
- Acne elimination
- Cleansing
- Fine lines/wrinkle treatment
- Facial and body firming/toning
- Laser hair removal
- Microdermabrasion
- Cellulite reduction
This report can be purchased as one volume encompassing: China, Europe, Japan, South Korea, and the United States. The Europe analysis covers all of Europe with a focus on France, Germany, Italy, Russia, Spain, and the United Kingdom.

This analysis covers consumer purchases through consumer outlets including:
- Direct (home shopping, infomercials, and the Internet)
- Prestige (department stores, specialty stores)
- Mass (mass merchandisers, drug stores, and warehouse clubs)
- Pharmacies and parapharmacies
- Professional (spas and salons, doctors’ offices)
Key Benefits
This comprehensive report enables subscribers to identify business opportunities by analyzing the dynamics in one of the most important emerging markets of the personal care industry. Specifically, this report assists subscribers by:
- Identifying opportunities that may be appropriate for product marketers and ingredient suppliers
- Explaining key skin care concerns that devices address in a clear and consistent fashion
- Quantifying the key areas that devices treat, such as cellulite, facial hair removal, cleansing, acne, and wrinkles
- Providing perspective on the leading players, as well as the smaller, up-and-coming ones
- Stimulating ideas for future partnerships/alliances and product ideation
Methodology
Kline is unmatched in our ability to gather hard-to-get market and competitive intelligence with a high degree of confidence. Kline’s approach places the principal emphasis on primary research techniques to ensure that the foundation of business intelligence and insight is accurate, current, and reliable.
During the course of field research, Kline’s professional staff of industry experts will conduct in-depth discussions and personal interviews with a wide range of knowledgeable industry participants and opinion leaders, including retail executives, category managers, buyers, store/counter managers, distributors, sales representatives, manufacturers, and marketers in the beauty industry.
This approach has proven to be the most effective and reliable approach to obtaining accurate market data, capturing expert insights, and identifying business opportunities.
Primary research will represent the bulk of our research efforts. In addition, this analysis will be supplemented by secondary research drawn from the review of annual reports, 10Ks, company literature and other reports, trade publications, and non-confidential information from Kline’s extensive database. Extensive store and website checks will also be conducted to obtain information on product selection and availability, display and sales techniques, and other merchandising trends. Kline’s Professional Skin Care report will be used as supplemental information.