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Market Research: Global Aviation Turbine Engine Oil
Suppliers 2009: Customer Value-Added Analysis

Global Aviation Turbine Engine Oil Suppliers 2009: Customer Value-Added Analysis

To be published 4th qtr. 2009

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This study is designed to help answer a number of strategically important questions regarding how manufacturers of global aviation turbine engine oil products are viewed by their customers and how they compare to their competitors in key areas. Products to be analyzed primarily include aviation turbine engine oils and manufacturers will be rated on about 25 purchase factors.

The study will offer a detailed analysis of global aviation turbine engine oil competitors and address such questions as:

  • How are we viewed by the marketplace?
  • How do we rank against our competitors?
  • What is the relative importance of factors like price, product quality and consistency, service quality, product delivery and availability, customer service, and company image?
  • How should we prioritize critical customer issues?
  • What improvements in the way we meet customer needs will generate
(Y683)



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