Natural Personal Care 2010: Global Market Analysis and Competitive Brand Assessment
Published January 2011
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This comprehensive analysis provides subscribers with competitive and market intelligence on the global natural and organic personal care market. By examining the key players and the ingredients they use, Kline’s report uniquely separates the market into two distinct segments: truly natural products and those that are simply inspired by nature. The report gives information and insights that enables subscribers to exploit business opportunities by understanding historic and projected growth, market drivers, product developments, competitive forces, and future trends. (Y632D)

DATABASE CONTENTS |
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REPORT CONTENTS |
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Total industry size and growth
Sales by region and country
Breakdowns for 2009 and 2010 by:
Region
Country
Product Class
Brand
Forecast sales to 2015
DATABASE FEATURES
User-friendliness in a simple yet sophisticated system
Data presented by:
– Brand sales
– Market share
– Growth rates
Flexible search options
Export capabilities
Ability to easily refine and modify search
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Introduction
Global Executive Summary
Regional Industry Overviews For each region, this section provides an overview of key industry statistics and trends, including:
Total industry size and growth
Breakdowns of natural-inspired vs. truly natural products
Market drivers and trends
Product class and country breakdowns for each individual country, and key players
Product and ingredient trends
Competitive landscape
Acquisition attractiveness mapping
Natural ratings
Channels of distribution
Certification standards
Key lessons learned
Outlook to 2015
Global Brand Profiles Detailed global profiles for approximately 10 key brands/companies marketing natural personal care products. The following information is provided:
Company overview
Manufacturer sales and growth for 2010
Green score - a score combining the brand's natural and sustainability ratings
Product offerings
Distribution
Marketing activities
Outlook to 2015
Regional Brand Profiles Brief one-page profiles provide for approximately 20 smaller brands/companies marketing natural personal care products in each region, as shown in Table 3. Information includes company overview, sales, naturalness rating, product offerings, distribution, and future outlook. Profiled brands vary from edition to edition so that more brands can be examined. |

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