Market Research Reports: Specialty Actives

Functional activity has become a key marketing focus in skin care in recent years. This report program focuses on specialty actives, namely those used in cosmetic applications for anti-acne, anti-inflammatory, and other skin benefits.

Key questions addressed by this research include:

• What is the size of the specialty actives market by region, product category, and application?
• What are the growth prospects within each region and application for specialty actives
• What regulations are affecting the market?
• What are comparative pricing differences for each product by region?
• Who are the leading suppliers?
• – What products do they offer?


• – What are their strengths and how do they position themselves?


• – What merger and acquisition activity has shaped the market?


• Which new products have entered the marketplace, and from whom have they taken market share?

Alongside our comprehensive market reports, data is also accessible via an interactive online database.

Specialty Actives in Personal Care 2011: Multi-Regional Market Analysis and Opportunities provides a detailed independent appraisal of key regional markets including Europe and the United States, assessing current and forecast demand by major product and application, product trends and prices, distribution channels, supplier sales, and technical and market trends.

Specialty actives included within this program are grouped into the following categories:

• Botanical actives
• Biotechnology products
• Marine ingredients
• Proteins and peptides
• Enzymes and coenzymes

The following key functionality is explored by specialty active family:

• Anti-aging
• Anti-acne
• Anti-inflammatory
• Skin whitening/lightening
• Sun protection

The base year for this program is 2010 and includes forecasts to the year 2015.

This research program provides marketing and product managers and directors within the personal care ingredients industry with understanding of the evolution of the market in each significant region, product group, and application. As a result, subscribers will be better positioned to exploit identified business opportunities at a day-to-day operational level and during the strategic planning process.

This program provides subscribers with:

• Identification of key growth by product and geography to enable development of targeted sales and marketing strategies to exploit high growth areas
• Highlights of new product developments which will influence growth in the market and also impact market share of existing products, thus allowing subscribers to develop the appropriate business strategy to follow growth or protect share
• An appraisal of market trends, supply and demand drivers enabling subscribers to position their products to maximize trends within the market
• Competitive intelligence for use in benchmarking and to enable subscribers to identify best practice in the industry
• Forecasting scenarios from which to base solid strategic business plans

The database program will feature the FutureView forecasting tool, which allows users to easily change variables to run various "what if" demand scenarios that will help shape business strategy development.

The accompanying database provides quick access to the 2010 market data; with historic data for Europe and the United States from 2007. The interactive functions of the database allows users to customize views according to supplier, ingredient type, and application. Data includes: Consumption of specialty active by functionality and region Supplier sales by specialty active by region Average market pricing by region Forecast consumption of specialty active within a five-year timeframe