Market Research > Chemicals > Ingredients for Household, Industrial, and Institutional Cleaning Applications

Market Research Reports: Chemicals for Cleaning

Ingredients for Household, Industrial, and Institutional Cleaning Applications

Published March, April, and May 2015
Base Year: 2014
Forecasts to 2019

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To Be Published 4th Qtr 2016/1st Qtr 2017
Base Year: 2016
Forecasts to 2021

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  • Description
  • Regional Coverage: Brazil, Japan, The Middle East

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    Together with the personal care ingredients sector, HI&I cleaning product ingredients represent a key growth area for the specialty chemicals industry. Growth in hygiene standards in emerging countries and various consumers trends, such as the natural and sustainability trends, are continuously reshaping the market both in terms of size and composition. Our last edition of this study, published in 2014, covered the key mature European and U.S. markets, as well as fast growing markets of India and China in Southeast Asia. This program will enlarge the market coverage to the equally interesting Brazilian, Japanese, and Middle Eastern markets.

    This Program Will Help Subscribers to Answer Key Questions Such as:

    • What are the sales of chemicals for HI&I applications by ingredient and end use in each regions?
    • What suppliers are active, which HI&I chemicals are they supplying, and what is their market share?
    • What are the average prices of various chemicals by applications?
    • What are the key differences between household and I&I applications, and what are the market drivers for each?
    • What are the average prices of various chemicals by applications?
    • What is the forecast consumption for each ingredient in 2021 by application and region?
  • Database Scope
  • Ingredients for Household, Industrial, and Institutional Cleaning Applications will provide a detailed quantitative appraisal of the market including current and forecast demand by major product, pricing analysis, competitive analysis, competitive landscape, and supplier share.

    The quantitative analysis comes in the format of a fully interactive and enhanced database. Regional summaries are provided to feature market drivers, latest trends, and regulatory issues. The ingredients covered in the scope of this program are grouped within the following categories:

    • Antimicrobials
    • Bleach
    • Bleach activators
    • Enzymes
    • Fragrances
    • Functional polymers
    • Odor control agents
    • Average market pricing of chemical by region
    • Forecast consumption within a five-year timeframe

    The interactive functions of the database allow users to customize views according to region, chemical type, application, and supplier. Data available will include:

    • Consumption of HI&I chemicals by application (listed in the Table 1) and region
    • Consumption in household applications versus institutional and industrial applications
    • Supplier sales by chemical type and region
    • Optical brighteners
    • Organic sequestrants
    • Rheology control agents
    • Specialty silicones
    • Solvents
    • Surfactants

    The base year for this program is 2016 and includes forecasts to 2021.

    Table 1: Household, Industrial, and Institutional Application Segmentation
    Laundry care

    Bleaches and laundry
    Laundry detergents
    Fabric softeners
    Prewash stain
    Water conditioners
    Hard surface cleaners

    Drain cleaners
    Glass cleaners
    Metal polishes
    Oven cleaners
    Toilet bowl cleaners
    Dish care

    Automatic dishwasher
    Rinse aids
    Light-duty liquid
    Deodorizers and disinfectants

    Air fresheners
    Carpet deodorizers
    Floor care

    Floor care products
    Polishes and
    dusting aids
  • Key Benefits
  • This global program enables marketing and product managers and directors within chemical organizations serving the household, industrial, and institutional cleaning products industry to understand the evolution of the market in each significant region, product group, and application. As a result, subscribers are better positioned to exploit identified business opportunities at a day-to-day operational level and during the strategic planning process. This program provides subscribers with:

    • A reliable and independent assessment of the market for chemicals within household, industrial, and institutional cleaning products, enabling each subscriber to understand the context in which each regional business operates
    • Identification of key growth by product and application to enable development of targeted sales and marketing strategies to exploit high growth areas
    • Forecasting scenarios from which to base solid strategic business plans
  • Methodology
  • Kline’s approach places the principal emphasis on primary research techniques to ensure that the foundation of business intelligence and insight is accurate, current, and reliable. Building on our 50-plus years in the business and leveraging our worldwide network of offices, our teams of seasoned professionals draw upon pragmatic industrial and commercial experience to understand and interpret global impacts and local perspectives.

    Primary Research
    We Know Who to Talk to. We Know How to Listen.

    A high number of in-depth discussions are conducted by each analyst. All interviews are done with true industry insiders.

    Kline’s analysts draw upon pragmatic experience to understand global impacts and local perspectives. Our interviews engage experts across all pertinent fields and sectors including:

    • Marketers/manufacturers
    • Distributors
    • Government agencies
    • Retailers
    • Suppliers
    • Trade organizations

    Secondary Research
    We Know Where to Look – Mining the Details.

    Analysis is further supplemented by secondary research, consisting of constant tracking of annual company reports, national statistics bureaus, trade/ industrial/professional associations, and the like.

    Relevant developments are diligently followed and their impact closely monitored. Reports also draw upon non-confidential data from Kline’s internal database, consisting of over half a century’s syndicated research.

    Comprehensive Market Intelligence
    We Know How to Verify.

    Data are rigorously analyzed, cross-checked, distilled, and validated. Kline’s proven methodology allows exceptionally effective, precise, and reliable market intelligence procurement and assessment, giving subscribers a solid foundation on which to grow, refine, and expand their business with confidence.

    Kline Credentials

    Kline is a leading global management consulting and market research firm offering the complete spectrum of services. The firm has served the management consulting and market research needs of organizations in the chemicals, materials, energy, life sciences, and consumer products industries for over 50 years.

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