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Market Research Reports: Beauty Devices

Beauty Devices

Base Year: 2015
Europe Published February 2016
Japan Published March 2016
South Korea Published March 2016
Global Published June 2016
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Base Year: 2016
United States Published December 2016 (Base Year: 2016)
Asia to be Published 3rd Quarter 2017 (Base Year: 2017)
Europe to be Published 3rd Quarter 2017 (Base Year: 2017)
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  • Description
  • Regional Coverage: Asia, Europe, United States

      Request 2015 Global Fact Sheet
      Request 2015 Europe Fact Sheet


      Request 2016 United States Fact Sheet

    A comprehensive assessment of the vibrant market for at-home beauty devices, focusing on market size and growth, key changes in distribution, the competitive landscape, and notable new launches and product trends. This study is designed to provide business executives with reliable and timely insights.

    This Report Will Address Questions Such as:

    • What’s new in wearable devices?
    • Are price points coming down as the market becomes more saturated?
    • How do technologies stack up by device type?
    • What are the key marketing activities by region?

    Now featuring bonus section on Connected Beauty!

  • Contents
  • Global Market Overview
    This presentation style report will provide a comprehensive overview of the markets examined in terms of key lessons learned, sales, competition, regional differences, and opportunities. It will be available only to subscribers of all five market reports.

    Technology has made the beauty experience more personalized than ever. This bonus PowerPoint presentation will contain profiles of apps (as shown in Table 1) that merge technologies with products in the skin care, sun care, hair care, and nail care categories and will analyze and assess the current status and future implications for beauty marketers. Contents for each market report

    Each presentation style report will provide the following:
    • Total industry size and growth for each market as listed in Table 1
    • Market drivers
    • Competitive landscape with brand snapshots of leading and/or notable marketers
    • Sales breakdown for 2015 and 2016 by:
      − Skin concern
      − Leading technology
      − Country (Europe only)
      − Distribution channel
    • Innovation and technological advancements
    • Market outlook through 2021

    Database Content

    Kline’s new interactive database will provide:

    • Total industry size and growth
    • Sales by market as listed in Table 1
    • Breakdowns for 2012 through 2016 by:
      − Market
      − Company
      − Brand
      − Distribution channel
      − Skin care concern
    • Forecast sales by 2021

    Database Features

    • User-friendliness in a simple yet sophisticated system
    • Data presented by:
      − Manufacturers’ sales
      − Market share
      − Growth rates
    • Flexible search options
    • Export capabilities
    • Ability to easily refine and modify search

    * Subject to charter subscriber input

    Table 1: Illustrative List of Apps and Products to be Profiled
    Elancyl Slim Massage Coach
    i-feel BEAUTY
    Kérastase Hair Coach
    Samsung Smart Skin

    Table 2: List of Markets Covered
    South Korea
    United States

  • Scope
  • The report will examine the non-invasive forms of at-home skin care that mimic results that were once only achieved in doctors’ offices and spas. All devices analyzed in the report will be power-operated. The analysis will cover beauty devices sold to consumers through all channels of distribution, including direct sales, mass, prestige, and professional outlets. Devices that offer the following benefits will be covered:

    • Acne elimination
    • Anti-aging
    • Cellulite reduction and body firming/toning
    • Cleansing
    • Hair regrowth
    • Hair removal

    The analysis will be global in nature and focuses heavily on the key markets for beauty devices: China, Europe, Japan, South Korea, and the United States. The report will not contain in-depth details on Europe on a country level; however, estimated sales breakdowns will be provided by leading country, as well as brand leaders and directional distribution information. This report will not include implements, hair appliances, or waxing equipment. Devices and appliances used by physicians and aestheticians in professional outlets will also be excluded.

  • Key Benefits
  • This comprehensive report will enable subscribers to identify business opportunities by analyzing the dynamics in one of the most dynamic markets in the beauty industry. Specifically, this report will assist subscribers by:

    • Two key deliverables: an interactive online database and a comprehensive-presentation style report
    • Identifying opportunities that may be appropriate for product marketers
    • Explaining key skin care concerns that devices address in a clear and consistent fashion
    • Identifying the opportunities stemming from the evolution of distribution channels
    • Quantifying the key areas that devices treat, such as cellulite, facial hair removal, hair regrowth, cleansing, acne, and wrinkles
    • Providing perspective on the leading players, as well as the smaller, up-and-coming ones
    • Stimulating ideas for future partnerships/ alliances and product ideation
  • Methodology
  • Kline’s approach places the principal emphasis on primary research techniques to ensure that the foundation of business intelligence and insight is accurate, current, and reliable. Building on our 50-plus years in the business and leveraging our worldwide network of offices, our teams of seasoned professionals draw upon pragmatic industrial and commercial experience to understand and interpret global impacts and local perspectives.

    Primary Research
    We Know Who to Talk to. We Know How to Listen.

    A high number of in-depth discussions are conducted by each analyst. Up to 60% of interviews are done with the true industry insiders!

    Kline’s analysts draw upon pragmatic experience to understand global impacts and local perspectives. Our interviews engage experts across all pertinent fields and sectors including:

    • Marketers/manufacturers
    • Distributors
    • Government agencies
    • Retailers
    • Suppliers
    • Trade organizations

    Secondary Research
    We Know Where to Look – Mining the Details.

    Analysis is further supplemented by secondary research, consisting of constant tracking of annual company reports, national statistics bureaux, trade/ industrial/professional associations and the like.

    Relevant developments are diligently followed and their impact closely monitored. Reports also draw upon non-confidential data from Kline’s internal database, consisting of over half a century’s syndicated research.

    Comprehensive Market Intelligence
    We Know How to Verify.

    Data are rigorously analyzed, cross-checked, distilled and validated. Kline’s proven methodology allows exceptionally effective, precise and reliable market intelligence procurement and assessment, giving subscribers a solid foundation on which to grow, refine and expand their business with confidence.

    Kline Credentials

    Kline is a leading global management consulting and market research firm offering the complete spectrum of services. The firm has served the management consulting and market research needs of organizations in the chemicals, materials, energy, life sciences, and consumer products industries for over 50 years.

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