Online Direct and Digital Marketing and Database (CRM) Assistant, Prague

Kline & Company currently has an exciting opportunity for a talented individual to join our Sales & Marketing team as an Online Direct Marketing and Database (CRM) Assistant. The position will be based in our regional office in Prague, Czech Republic. Our clients include many leading regional and multinational companies.

Kline & Company serves a variety of industries including the chemical, petroleum, materials, consumer products, energy, and life sciences. We operate worldwide across the Americas, Europe, the Middle East, and Asia Pacific and have the ability to assemble teams that have the optimum blend of local and global experience and insights.

This role will work alongside the Executive Marketing Manager and will involve creating and coordinating mailing campaigns, maintaining our customer database, and supporting Kline‘s online publicity using social media.

The perfect candidate will have excellent communication and writing skills and the ability to work within tight deadlines.

Job Description:

As a Database Manager, your primary responsibility will be to work hands-on with and manage our project developers in the design, execution, quality control and delivery of database reports that deliver rigorous analyses and intelligent insights for our global clients. Typical database offerings are either regional or global in scope. We are seeking a candidate with the initiative to continuously seek out areas of improvement and who has the ambition to take ownership of the database as well the ability to develop proprietary software for the databases.

Skills and Experience Required:

To succeed in this role you will need to be well-organized and have a creative eye, with the ability to work on multiple activities at the same time. We require a candidate who will have obtained a university degree. Previous experience or understanding of online marketing is beneficial. The candidate should be able to communicate clearly and effectively in English, both verbally and in writing. Candidates should be computer savvy. Working knowledge of graphics programs and customer relations programs is a plus.

Direct Marketing Responsibilities include, but are not limited to:

• Collaborating with account and industry managers to devise powerful email marketing promotions
• Creating and sending high performance daily email campaigns with Kline’s ESP
• Building and managing high value customer segments
• Resolving email delivery and other issues, improving email design, and ensure best practice

CRM Responsibilities include, but are not limited to:

• Reviewing, researching, and resolving data changes to ensure quality and currency of information in the CRM database
• Adding and maintaining key additional information for contact and company records
• Compiling mailing lists for targeted mailings
• Conducting follow-up calls

Digital Marketing Responsibilities include, but are not limited to:

• Updating and developing all digital media
• Content creation and copywriting for all Kline platforms
• Measuring and evaluating results in social media

The following skills are a plus:

• HTML basics
• Software - Microsoft Office (Word, PPT, Excel), Adobe (Photoshop, Illustrator)
• Proficiency with latest tools in social media marketing (e.g., for online media monitoring and tracking, etc. – Tweetdeck)
• Integrate platforms (e.g., Twitter and Linked In).