Inspired by professional technologies like lasers and the first-ever wearable mask devices, new products help fuel consumer interest and the at-home beauty devices market, which globally increases by nearly 14% in 2014, reveals our recently released Beauty Devices: Global Market Analysis and Opportunities study. The market continues to be remarkably dynamic, nearly doubling in size since first tracked globally in 2014.
One of the most unique launches comes from newcomer La Lumière with its illuMask brand of wearable LED light masks. Available in two varieties—Anti-Acne and Anti-Aging—and at an affordable $29.95 price tag, illuMask caters to the mass market, which has, until now, lacked traction. (more…)
This year, the TOP HAIR trade show in Dusseldorf was attended by a number of salon hair care professionals looking for new trends, products, and brands. Besides the leading market players, such as L’Oréal, Unilever, Procter & Gamble, and Kao, several niche companies and brands showcased their product portfolio for the German market. (more…)
Sales of the U.S. cosmetics and toiletries market have topped $42 billion at the manufacturers’ level in 2014, and, for the fifth year in row, the market posted revenue growth, according to the soon-to-be-released data from Kline’s Cosmetics & Toiletries USA report. Upward growth is driven by the consistent healthy performance of all product classes, with oral care, hair care, and makeup occupying the top spots in terms of growth. (more…)
The market for at-home BEAUTY DEVICES is certainly one of the most popular topics in the world of beauty today, for a number of reasons. In 2014, we saw more consumers moving towards this convenient DYI approach and a growing number of marketers expanding their offerings through a broader range of price points.
The PROFESSIONAL SKIN CARE market has also posted a healthy growth in the United States, driven primarily by the strong performance of medical care providers and Internet sales. (more…)