NYX Cosmetics is a brand that has historically been ahead of its time when speaking about its approach to retail. As a result, this makes the brand a fantastic example of how an omnichannel approach to retailing is necessary in today’s current beauty retail environment.
The brand started off as an e-commerce business, appealing to vloggers before they became mainstream. After help from the digital world and the brand’s appeal became more well-known, NYX Cosmetics continued to launch into different brick-and-mortar mass stores, keeping the brand’s identity alive, even in a new selling format. (more…)
As we’ve just said farewell to 2017, we’d like to share with you our most appreciated initiatives through the year. We hope we contributed to a great 2017, and we’re looking forward to an even better 2018. Stay tuned as many new reports and resources will be announced soon! (more…)
The results for November—also known as Cyber Month—have just been posted in Amalgam, Kline’s digital tracking service. As it is a big month for online gift purchases, we naturally saw many gift sets moving up the ranks. Here are the top scoring items in the makeup kits category: (more…)
Plenty of space for growth resides within the finished lubricants market, particularly within niche markets, such as bio-lubricants. Currently comprised of roughly 1% of the total finished lubricant market and driven by governmental regulations, it is expected to grow at a CAGR of 5% over the next five years, according to the latest report Opportunities in Bio-lubricants: Global Market Analysis by global market research and management consulting firm Kline.
The U.S. market for OTCs has shown a compound annual growth rate of only 2.6% from 2011 through 2016. Most years during that five-year period the market have shown 3.0% or less year-over-year growth, with the exception of 2014 to 2015, when the market was up nearly 5.0%. This was largely driven by the return to market of previously recalled brands. By comparison, natural OTCs (which refers to non-drug, non-monograph, plant- or supplement-based, or homeopathic products that often make claims of support, prevention, maintenance, and/or treatment of minor conditions or ailments) have grown strongly by double digit gains over the same timeframe. (more…)
While development of a parenteral drug formulation is challenging, highly regulated, and requires high investment, the market of specialty excipients is forecast to grow faster in the parenteral route compared to the oral solids route. Driven by a growing need for oncology drugs, the market of specialty excipients in the parenteral segment is expected to grow at 7.5% annually in the United States and Europe combined in the next five years, finds the recently published Specialty Excipients for Parenteral Pharmaceuticals: Market Analysis and Opportunities report. (more…)
Male grooming breaks new ground in the beauty industry to become a $4.5 billion titan for brands. Dominated by impactful acquisitions, dynamic indies, innovative leading companies, new launches, and a strong online presence, this market segment should certainly be on everyone’s watch list.
Finding opportunities in the global finished lubricants industry is becoming increasingly challenging as volumetric demand growth in many of the leading countries has been flat as Kline’s Global Lubricants: Market Analysis and Assessment report shows. This market situation asks for an aggressive plan when all marketers must watch for the far-out signals. Savvy marketers can then decode these signals into an actionable plan to grow lubricants sales and market share for years to come. (more…)
Energy conservation, GHG regulations, and modernization of vehicle fleets and heavy equipment drive the lubricants market towards higher performance oils which in turn leads to an increase in additive consumption, particularly for dispersants, antioxidants, and viscosity modifiers, according to the recently publishedGlobal Lubricant Additives: Market Analysis and Opportunities report by global market research and management consulting firm Kline.
Lubricant additives are used to enhance the performance of base oil. They are used to improve wear, thickening, oxidative stability, cleanliness, and dispersancy of the fully-formulated fluid, among others. Additive consumption depends on several factors, such as specification upgrades and drain intervals. (more…)
No longer a niche movement, naturally positioned and nature-inspired products continue to rise as consumers increasingly demand transparency and sustainability in their beauty products. The U.S. natural personal care market is thriving, recording strong growth of nearly 10% in 2016, with forecast growth to continue along the same trajectory for 2017, according to our Natural Personal Care Global Series report.
While previously only found in upscale specialty food retailers like Whole Foods, natural beauty has gone mainstream, entering traditional retailers, such as Target and CVS, in recent years, and the category continues to expand on the retail scene throughout 2017. (more…)