April’s Top Five Digital Beauty Winners

beauty product winnersThe results for April have just been released from Amalgam, Kline’s new e-commerce tracking service. Several beauty items landed at the top of the charts for the first time. Here are some that caught our attention:

Aztec Secret Indian Healing Clay has been inching up the charts since it first debuted in Amalgam last June. In April, it joined the top 10 for the first time, ranking #2 in facial skin care and #1 in masques. This 100% natural calcium bentonite clay is said to be the “world’s most powerful facial.” Most recently, we’ve found this item only at Amazon among the sites monitored in Amalgam; in prior months, it was also found among Walmart’s top sellers. (more…)

New Biological Treatments are gaining market share in the Global Nematicide Industry.

nematicides_growing _crop
New Treatments in the Global Nematicide Industry

Nematodes are classified into its own phylum which encompasses thousands of differing species. Microscopic in size, the majority of these soil-dwelling wormlike species are parasitic to plants and one of the main causes for crop damages. As a result, nematicides are a niche but relevant part of the crop protection industry. The 2016 crop year alone saw global sales of nematicide products reaching almost a billion dollars, according to the Global Nematicides report from Kline. Profiling 13 key countries, this report offers in-depth analysis into the main parasitic nematodes, the crops affected, and the products used for the control of these species. (more…)

Internal and External OTC Market Forces Impact Industry Growth

 

The U.S. OTC market overall experienced 2.0% growth in 2017
The U.S. OTC market overall experienced 2.0% growth in 2017

The U.S. OTC market overall experienced 2.0% growth in 2017 with upper respiratory and topical products classes posting higher than average gains, according to Kline’s Nonprescription Drugs USA 2017 annual market study. “A strong cold and flu season in both Q1 and Q4 of 2017 drove the OTC cold and sinus market up 4.5% from 2016 levels,” says Laura Mahecha, Industry Manager for Kline’s Healthcare Practice. The topical products class posted 3.6% growth in 2017, driven by strong gains for OTC topical analgesics. (more…)

Focus on sustainability at ISSA’s Interclean Amsterdam show

Highlights from the largest cleaning trade show.
Highlights from the largest cleaning trade show.

Europe’s largest commercial cleaning trade show was held last week in Amsterdam, and Kline was in attendance, meeting with our clients in the industrial and institutional cleaning industry. The overall focus was a holistic approach to cleaning and making use of green innovation that keeps the environment and end users safe. All cleaning product and tool components are being evaluated from chemical formulations to packaging and batteries for their impact on the environment. Innovation was the focus ranging from green cleaning to sustainability to waste management and environmentally friendly packaging. (more…)

Tracking OTC brands online is crucial to defend market share and deliver growth

Tracking OTC brands online
Tracking OTC brands online

Many OTC marketers struggle with staying abreast of what is happening with their competitors’ brands online. There are rapidly changing conditions online, including new brands and competitors that may or may not be sold on shelves in brick-and-mortar retail stores. These independent brands may not always be on the radar as many are sold exclusively online. They change as often as their prices and promotional offers online. Understanding OTC brands sold online and adjacent brands that can impact an OTC category is critical for success so that marketers can protect their market share and deliver sales growth for their OTC brands. (more…)

Professional Aesthetics Take a Turn from Facial Skin Care to Body Treatments

Professional Body Treatment
Professional Body Treatment

The market for non-surgical procedures has exploded over the last two decades and continues to be vibrant in the United States, recording strong double-digit growth to reach $3.5 billion in 2017, according to our upcoming Professional Aesthetics: U.S. Market Analysis and Opportunities study. This strong growth is driven by several factors, including growing demand for body contouring treatments, technological advancements, distribution expansion, increasing brand awareness as notable celebrities including Christie Brinkley have become the face of devices, such as Ultherapy (Merz), and partnerships with skin care companies to provide complete skin health to consumers. (more…)

Sun Care Products by Professional Skin Care Brands Shine Bright

pro-sun-careSeveral professional skin care brands have products ranked among the top 100 sunscreen items in March 2018 reveals Amalgam, a new service by Kline. EltaMD is a key performer in the sun care space with its UV Daily Broad-Spectrum SPF 40 and UV Clear Broad-Spectrum SPF 46 in the number two and three spots, respectively. Sun care products from brands like Colorescience, Dermalogica, Murad, Dr. Dennis Gross Skin Care, and SkinCeuticals also appear, including SkinCeuticals Physical Fusion UV Defense SPF 50 and Dermalogica Solar Defense Booster SPF 50. In March 2018, all of these products improve their rankings in the sun care segment compared to the month prior, with the exception of EltaMD’s UV Daily Broad-Spectrum SPF 40, which remains in the number two position for the third consecutive month. (more…)

Growing Online Ratings for Solution-based Natural Products

Natural Personal Care
Natural Personal Care

A new era of naturals has begun, with solutions-oriented naturally positioned products launching in various categories, stretching from facial treatments to lash boost products and antifungal foot creams. Such products are penetrating the facial skin care category the fastest, with naturally positioned acne treatments, peels, and microdermabrasion and anti-aging products making their way into the Amalgam Digital Beauty Product Tracker by climbing up the ranks in their respective treatment segments. (more…)

Webinar – The PCMO Market in 2040: Analysis of Emerging Structural Challenges and Opportunities

PCMO_Market_2040_Webinar

 

 

 

 

 

Join Sharbel Luzuriaga, Project Manager in Kline’s Energy/Petroleum Practice, who will provide attendees with the following insights:

  • Key market developments and industry trends
  • Areas where growth opportunities exist
  • How the market is performing
  • The market’s outlook

If you are interested in joining us for this webinar, please, register by Monday, May 14.

REGISTER

Or read our latest blog Multiple Scenarios of PCMO Demand through 2040 Unveiled in Kline’s New Analysis.

Spending on Home Fragrances Soars Online

Home Fragrances Online Sales
Home Fragrances Online Sales

The home fragrances space is a changing landscape in 2017 as the market continues to see a dynamic shift in retail distribution among large, mid-sized, and small brands. Yankee Candle further penetrates the mass market throughout the year, entering Walmart’s doors in the spring, and the brand’s parent company, Newell Brands, opens its first ever experiential pop-up shop during the holiday season as consumers increasingly crave unique and exclusive shopping experiences.

The Internet also sees a big boost in sales as consumers shopping through online retailers, brand websites, and the Internet giant Amazon continues to rise. The direct sales channel has grown at a rate of 11.0% since 2012, and the channel’s share has risen from 10.6% to 16.2% in just five years, according to our soon-to-be-published Home Fragrances: U.S. Market Analysis and Opportunities report. Candle sales through the direct channel in particular have grown at a rate of nearly 19.0% over the same five-year period. (more…)